We just wanted to change the hiring market and to make an auction for candidates
Product design
UI / UX
Product concept development from the scratch. As a result -> successful presentation of the project to investors.
My role
Product lead
UI — UX
Idea development, pitch presentation, research, monetization model, launch strategy, management, JTBD, Lean canvas, CJM
Empathization, defining, ideation, prototyping, design and validation stages were done.
01
02
We focused on a narrow target audience and developed a highly specialised product
  • Mission
    Change the hiring market. Enable candidates to get the best offer without bias, and companies to compete in a transparent environment.
  • Problem
    01. For the candidate: Laziness. Non-transparency of the market and salaries. Publicity of the job search.
    02. For companies: The lack of candidates. Blind competition.
  • Solution
    Open market recruitment model with an auction option. Candidates in high demand can choose the best offer on the market and do so completely anonymously. Companies - compete openly.
The platform consists of:
Website (promotion objectives)
interpreter account (testing system)
Portal with lectures andmaster classes
account of the jury
The process and research behind the product to achieve the required metrics
analysis + Empathize
Desk research
Competitive analysis
User segmentation
In-depth interviews
Quantitative research (to verify)
Personas, stories, journeys
Define + Ideation
Problem statements
Hypothesis
Value propositions
Goals
Hypothesis tests with users
Flows
Top-level product scheme
Product architecture and metrics
High-fidelity prototypes
user feedback
I found a lot of useful contacts and clients. The project helped me build my reputation on the market. I signed up for a premium membership package and am willing to pay even more.
— A.C. Professional Simultaneous Interpreter
I live and study in France and learned about the project from my classmates. I immediately decided to take part in the competition - because I really wanted to test my strength. And the opportunity to make a professional passport is incredible.
— E.M. Consecutive interpreter, beginner
Some results:
No-code + code approach
optimized the cost 2х times
The main team of the project is only 5 people. A small team and high efficiency
90%
of users are satisfied with the service and find it useful for themselves
Retention rate
33%
Paying Users
10%
E-commerce
30 дней
Дизайн в Zero Block
Кликабельный прототип
Каталог до 1000 товаров
Адаптив под все разрешения
Корзина и онлайн-покупка
Сет уникальных иконок
Верстка на Тильде
от
$
1'300
Бизнес
20-30 дней
Дизайн в Zero Block
Кликабельный прототип
До 5-ти уникальных страниц
Адаптив под все разрешения
Сет уникальных иконок
Верстка на Тильде
от
$
750
Лендинг
10-14 дней
Дизайн в Zero Block
До 7-ми уникальных блоков
Адаптив под все разрешения
Форма заявки
Верстка на Тильде
от
$
500
Работаю по предоплате, разделяя проект на этапы
УСЛОВИЯ СОТРУДНИЧЕСТВА
25%
Предоплата после первичного обсуждения проекта
25%
После утверждения первого этапа — прототипа или главной страницы
50%
После финального утверждения проекта но до передачи заказчику
Процесс работы состоит
из нескольких этапов
КАРТА ПРОЕКТА
01
10-минутный разговор
для выяснения всех
деталей и задач
БРИФОВАНИЕ
02
Отрисовка прототипа
визуализирует будущий
сайт в краткие сроки
ПРОТОТИП
03
Отрисовка главной страницы с презентацией решений
КОНЦЕПТ
04
Дизайн всех страниц сайта под все актуальные разрешения
ДИЗАЙН
05
Верстка дизайна на Тильде и финальный релиз сайта
TILDA
Credits
Design
  • Yana Dulina / Product design lead
  • Pankova Daria / Senior designer
  • Julia Fishenko / Designer
Management
  • Yana Dulina / Product supervision
  • Oxana Smirnova / Manager
  • Sofia Rasskasova / Manager
Development
  • Maksim Nikitin / CTO
  • Pavel Makhnev / Developer